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It is important SEO today?

seo search engine optimization keywords

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#1 paulserban

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Posted 23 November 2014 - 08:29 AM

Today, when the focus is on content, there is one more important SEO?


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#2 Matt Koshko

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Posted 23 November 2014 - 11:15 AM

There's no question that SEO is important but how much attention & time you should spend on SEO is certainly arguable. The ever growing mass of content has become a commodity - we are no longer in an information age.

 

Depending on the content format or medium, SEO may not apply. Any public facing web page should include the basics of SEO - meta tags, image tags, keyword saturation, search engine friendly URLs, and heading tags.


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#3 Guest_MarketingYouControl_*

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Posted 10 January 2015 - 01:23 PM

Huh? SEO is NOT important - at least not how most people are trying to "game" it.

 

They get it all upside down.

You do not get traffic by optimizing SEO. It is a wet dream never coming true that you could

use "organic" listings in Google & others in order to attract "free" traffic (which is never free because
all SEO efforts cost time and money).

And SEO is not scaleable at all - it is a gambling and guessing game:

Meaning: you do not know how much more traffic you will gain because you rank higher in the 

search engine. Will it double your traffic? What kind of traffic will it bring?

Here is something that a lot of people overlook:
People that click on PAID Google ads (just an example, or Yahoo, or... whatever paid ads you want)
are a different crowd then people that click on organic search engine results.

And here is what is even more important:
PAID traffic can be scaled, it means you test to get 100 clicks and see 2 sales from it, so you pay
more and increase the spending limit on the same ad and will get 1000 clicks and see 20 sales from 

it.

That is simply not possible from SEO at all - it is a guessing game, and ... you can be delisted anytime
because any search engine changes their algorithm all of a sudden.

 

The real "secret" is to build websites for REAL people that have a real need and write articles

that are read by real human beings and not some SEO-Optimize garbage that nobody wants to
read and holds zero value for real visitors.

So here are the steps:

1. Build a site based on a real need and write valuable content for that customers/person that has that need.

2. BUY traffic that targets exactly that customer/person

3. If you provide value and meet the needs of your customer/person they will automatically spend time on your
site, recomend it, share it on social media and you well get the all desired SEO over time automatically!


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#4 Matt Koshko

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Posted 06 February 2015 - 02:32 PM

You are correct in saying that SEO is not scaleable - you have no control over the outcome. However, can you gain traffic through organic traffic by having keyword placement and saturation within your pages? Absolutely.

 

Like you are saying, it's impossible to say 'Let's target XYZ [keyword] to get 1,000 hits a day through organic search'. You and I have no control over how many people will search for the keyword tomorrow, the next day, or any other day. And, we don't know how search engines will rank a specific page for that keyword tomorrow.


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#5 simkesrb

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Posted 23 May 2015 - 02:39 PM

Lots of SEO practitioners in our world today see SEO as a task. They see it as work. They see it as a bunch of quotas that they need to accomplish. And if you don’t love what you’re doing, you’re most probably one of those guys. Well I say SEO is an art.
 
 
The big picture
 
When you look at it on a bigger scale, you can’t do SEO without a strategy and plan. That strategy and plan can only be made when you really understand the business and it’s customers. The only way you can understand the business and customers is to interact directly with them and try to get a feel of it yourself.
 
It is tasking, yes and it is also a lot of work. But trying to formulate that specific strategy for a specific company can only be a form of art – there is no map to do it and you are not bound by any specific laws. It is without shape. Your SEO strategy will have to be shaped and traced by you – you’re the artist.

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#6 GomerMagtibay

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Posted 28 June 2015 - 04:32 PM

SEO will work in favor of you only if you work with Google's allies, like Google Plus and Youtube. If you're busy on promoting your site on Facebook and other "closed door social media sites", you will not be prioritized by Google, except they will notice you're receiving so much traffic coming from your social connections. 


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#7 rpsmith

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Posted 02 July 2015 - 02:49 PM

I have long begun to questio the importance of SEO. It seems like an impossible task as google seems to keep changing the rules. What works today is negated tomorrow. I have learned that there are other menas of getting traffic besides the ever changing google.


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#8 Paul Nulty

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Posted 13 July 2015 - 10:32 AM

Depending on your objective and marketing strategy, If your focus is with offline advertising to drive traffic to your site then why would SEO be important?


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#9 ansgar

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Posted 30 July 2015 - 02:18 PM

SEO is VERY important.... Because google is the biggest traffic source on the net. And not only the biggest. It is the source of the highest quality traffic. That is because BUYERS go to google and search for what they want to buy. They dont surf random pagese hoping to come across an adword ad about the product they are interested in. You will never get anywhere near the conversions of organic traffic with paid traffic sources.

 

And it is just as scalable as paid traffic.

 

You scale SEO by adding more content that targets more related long-tail and LSI keywords...

Almost 60% of my search traffic comes from long tail keywords I didnt even think about until I

saw that these terms have been used by my visitors. By optimizing a site for these keywords

You can boost your ranking for them and get even more visitors via these keywords...

 

And it is possible to know how much traffic You will be getting. It is pretty well documented how many percent of the users that search click on certain positions in the search. And google itself will tell You how many searches a keyword gets per month. So You can determine how much traffic You will be getting for reaching a certain position in the search results. SEO is not a shot in the dark!

 

If You dont do blackhat SEO then getting penalized or delisted by algorithm updates is VERY unlikely... That only happens when You dont follow the rules...

 

And the biggest advantage: It is free. Yes You have to spend some time and money on tools. But You need to do the same keyword research for paid traffic... Or are You blindly guessing what would be a good adword keyword. So paid traffic also takes time and money in addition to the actual PPC cost.

 

A top listing in google will bring You about 28% of the searches as visitors.... When You target keywords that have 10.000 monthly searches You will get about 2800 visitors.... Just imagine how much 2800 clicks for the same keyword would cost....

So You can run many sites profitable with a SEO strategy that are not profitable when You have to buy the traffic...


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#10 Garrett Hutsko

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Posted 31 July 2015 - 08:25 AM

Just because you advertise in Google does not Guarantee you will sell anything and you will have to shell out money to do it.   The best sales are from are effort. Promote, build a list, promote, build a list, sell. Google will pick you up in it searches as you have generic traffic visit your site, and you site could be ugly as sin and still work.


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#11 Rafael d Jesus Ferreras Castillo

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Posted 18 September 2015 - 01:42 AM

Very true Garret!!

 

Just because you advertise in Google does not Guarantee you will sell anything and you will have to shell out money to do it.   The best sales are from are effort. Promote, build a list, promote, build a list, sell. Google will pick you up in it searches as you have generic traffic visit your site, and you site could be ugly as sin and still work.


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#12 oldbuddy

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Posted 24 September 2015 - 11:35 AM

Just because you advertise in Google does not Guarantee you will sell anything and you will have to shell out money to do it.   The best sales are from are effort. Promote, build a list, promote, build a list, sell. Google will pick you up in it searches as you have generic traffic visit your site, and you site could be ugly as sin and still work.

 

Garrett you hit the nail on the head. In my limited experience SEO serves to keep people like me paying Wealthy Affiliate $45 a month to teach me stuff I never did master. Now that I quit, I have a couple of pages at the top of Google just from doing what comes naturally and promoting with my own free methods. I get to keep all my earnings too.


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#13 Kevin J Timothy

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Posted 27 September 2015 - 08:36 PM

When at least 5 of the top 25 websites in the world

are search engine based, you bet your bottom

dollar that SEO is still important.  Remember...

 

Some form of SEO is involved with even videos and eBay/Amazon listings.

 

Take a look for yourself.

 

Alexa's Top 500 Global Sites

 

Think outside the box and go beyond the idea

of the traditional Yahoo, Google, and About.com

searches.  Even local SEO is vital for local

brick and mortar business in your towns.

 

Never, EVER forget that the average person

relies on the internet for finding information

that is indexed in some form.

 

Keywords, meta tags, titles, etc. are involved

with even a simple eBay auction.  And yes,

even those will be indexed in a typical engine.


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#14 Rafael d Jesus Ferreras Castillo

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Posted 27 September 2015 - 10:15 PM

SEO is important if you want to build a authority in the internet, because google have the #1 position of most visited website, so if you want your client search for you website, you need to have a website with SEO.


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#15 Garrett Hutsko

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Posted 23 October 2015 - 07:53 AM

Yes SEO is important but you do not need to focus on it. If you focus on promoting you site using Safe Lists, Traffic Exchanges, and other promotion processes your site will get indexed and seen naturally without any special effort, and if done correctly the cost is very low compared to SEO Services.


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#16 Garrett Hutsko

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Posted 23 October 2015 - 08:34 AM

If you need to check your SEO I found a link where you can get 30 days of free SEO processing, just go to SEO Optimizer Pro and get started. This may answer the above discussions.


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#17 iamherbertflores

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Posted 06 November 2015 - 11:58 AM

Yes very important. If you have the skills how to rank your website through content or using videos you can generate a lot of leads! ;)


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#18 happydayz

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Posted 26 November 2015 - 06:50 AM

SEO is important only if you wish your web pages to show up in Google's organic search. Some people (companies) do and there are many that do not.

 

For the latter they rely on paid methods because it's faster and more scalable. Organic (SEO) traffic is not reliable (if you've been through all the Google algo changes, then you know as much).

 

So, the answer to your question can best be answered by the person/company the question is directed to. Like I stated earlier there are people making lots of money without help from any search engine.

 

I personally think to solely rely on SEO to build your business is foolhardy considering what's happened in the past few years. A better approach would be SEO, Social media, and paid methods or solely paid methods once you've got a funnel/or high converting website.


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#19 Garrett Hutsko

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Posted 06 December 2015 - 03:55 PM

SEO is nice but there is a better way by using Safelists and Traffic Exchanges which for the most part are free. When you use these you get seen by those on the net without having to pay for the SEO process. People see your site, landing pages, and promotions and respond to them, as they do the SEO process takes place and you start to rise in the Search engines towards page one. This is a natural way to get promoted with spend large amounts of money. SEO is nice but why spend the money if there is a better way to do it.


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#20 Paul Nulty

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Posted 26 December 2015 - 11:24 PM

SEO is nice but there is a better way by using Safelists and Traffic Exchanges which for the most part are free. When you use these you get seen by those on the net without having to pay for the SEO process. People see your site, landing pages, and promotions and respond to them, as they do the SEO process takes place and you start to rise in the Search engines towards page one. This is a natural way to get promoted with spend large amounts of money. SEO is nice but why spend the money if there is a better way to do it.

I agree, it's all dependent on your advertising style, Being part of the big search engines is a good advantage, I would agree mostly safelists and Traffic Exchanges are free, however we look at any kind of advertising it never really is free, We trade our time to place or view ads anywhere on the net, SEO can be free in terms of money but the real cost should be measured and considered with both time & money and that's why it's good to diversify with multiple advertising styles and SEO too, I do like to diversify and invest with both time and money.


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