<?xml version="1.0"?>
<rss version="2.0"><channel><title>Social Media Latest Topics</title><link>https://www.marketingcheckpoint.com/forum/112-social-media/</link><description>Social Media Latest Topics</description><language>en</language><item><title>What social media strategy is working best for small local businesses in 2026?</title><link>https://www.marketingcheckpoint.com/topic/6409-what-social-media-strategy-is-working-best-for-small-local-businesses-in-2026/</link><description><![CDATA[<p>
	I am involved with the social media for Brisbane Metal Recyclers a local recycling enterprise in Australia and I'm interested in what other small business owners are doing to work well this year.
</p>

<p>
	We have been trying out different kinds of posts, such as educational, short videos, customer stories and behind the scenes,  all are trying to see what is working and what isn't when it comes to getting some more organic reach.
</p>

<p>
	So among the various platforms, which will be the most effective in terms of engagement or enquiries for those running local businesses in 2026? Do you create and upload every day, or are you using short form video, or community groups more?
</p>

<p>
	I don't need any general tips on marketing, I want real experiences. What has actually been effective for your business in recent times?
</p>
]]></description><guid isPermaLink="false">6409</guid><pubDate>Tue, 28 Jul 2026 07:27:49 +0000</pubDate></item><item><title>How do you use social media to promote your business?</title><link>https://www.marketingcheckpoint.com/topic/4107-how-do-you-use-social-media-to-promote-your-business/</link><description><![CDATA[<div>If you want your business to grow, you need to promote it on the same platforms that most people are using these days.</div><br />
<div> </div><br />
<div>Millennials for instance are active on popular social media apps such as Instagram, Twitter and Facebook.</div><br />
<div> </div><br />
<div>These are free and you can easily create an account and start promoting your business and generate organic traffic.</div><br />
<div> </div><br />
<div>However, simply doing this will not be effective enough which is why here are a few pointers on how to leverage the full potential of social media marketing-</div><br />
<div> </div><br />
<div>● Firstly, you need to understand who your targeted audience is. Create a list of keywords best suited for them and use them as hashtags in your post. This will ensure that anytime a particular hashtag is searched for by a potential customer, your post will come up.</div><br />
<div> </div><br />
<div>● Try to increase the community engagement. You can do this by being active on all your social media handles and posting regular updates. Gather as many followers as you can as this will increase your odds of generating leads.</div><br />
<div> </div><br />
<div>● Respond to queries about your products in the comments section or messages. You need to be aware of all the conversations and discussions that are happening regarding your products and respond to it whenever appropriate. It will help in building better relations with customers.</div><br />
<div> </div><br />
<div>● You can go live on a social media platform and give your audience a tour of the office, staff and the whole manufacturing process. These behind the scenes live videos will help build the trust of your audience, especially if it is a new business venture.</div><br />
<div> </div><br />
<div>● Last but not the least, marketing through social media will help create brand awareness and brand recognition. You can link the home page or product page so that customers can directly buy it from social media platforms with a few simple clicks.</div><br />
<div> </div><br />
<div>Social media marketing can also be paid in the form of Facebook Ads, Pinterest Ads or Instagram Ads.</div><br />
<div> </div><br />
<div>If you are a startup or small business looking to create a strong social media presence but not fully aware how then take a Social Media Optimisation (SMO) course from a reputed institute to make the most of social media.</div><br />
<div> </div><br />
<div>On the other hand, if you have the necessary funds then you can outsource your marketing activities by hiring a digital marketing agency.</div><br />
<div> </div><br />
]]></description><guid isPermaLink="false">4107</guid><pubDate>Sat, 31 Jul 2021 16:41:19 +0000</pubDate></item><item><title>Datamoll &#x2014; Your Marketplace for Digital Products</title><link>https://www.marketingcheckpoint.com/topic/6434-datamoll-%E2%80%94-your-marketplace-for-digital-products/</link><description><![CDATA[<p>
	<span>Datamoll brings offers from multiple suppliers together in one catalog. Browse accounts for popular platforms, subscriptions and other digital products for individual purchases and resale.</span>
</p>

<p>
	<strong><span>What do we sell?</span></strong>
</p>

<p>
	<span>• </span><strong><span>Social media accounts:</span></strong><span> Instagram, Facebook, TikTok, X (Twitter), Threads and Snapchat. Listings may differ by registration country, account age, profile completeness and other characteristics specified in the description.</span>
</p>

<p>
	<span>• </span><strong><span>Messaging and community accounts:</span></strong><span> Telegram and Discord. Each listing specifies the account type, delivery format and access details included with your purchase.</span>
</p>

<p>
	<span>• </span><strong><span>Email accounts:</span></strong><span> Gmail, Outlook/Hotmail, GMX, Mail.com and Proton Mail. Depending on the offer, the package may include login credentials, a recovery email address and account recovery information.</span>
</p>

<p>
	<span>• </span><strong><span>Accounts for other online platforms:</span></strong><span> including Steam and Deezer, depending on current availability.</span>
</p>

<p>
	<span>• </span><strong><span>Subscriptions and other digital products:</span></strong><span> available options, subscription duration, regional restrictions and usage conditions are described in each listing.</span>
</p>

<p>
	<strong><span>Choose the features you need</span></strong>
</p>

<p>
	<span>Compare products by platform, account type, country, age, price and available quantity. Where applicable, descriptions also include information about verification, two-factor authentication, recovery details and warranty terms.</span>
</p>

<p>
	<span>You can purchase a single account or select a larger quantity from the available stock. Included features and access details vary by product and supplier.</span>
</p>

<p>
	<strong><span>How do you receive your purchase?</span></strong>
</p>

<p>
	<span>Select a product, review its description, choose the quantity and complete payment. For offers with automatic delivery, the purchased data is provided after successful payment. Your order history and purchased products are available in your personal account.</span>
</p>

<p>
	<span>Browse the catalog and current prices: </span><strong><a href="https://datamoll.com/?utm_source=marketingcheckpoint&amp;utm_medium=forum&amp;utm_campaign=forum_tracking&amp;utm_content=marketingcheckpoint" rel="external nofollow">Datamoll</a></strong>
</p>

<p>
	<span>We welcome cooperation with suppliers, shop owners and resellers. API integration is available for partners who want to connect the catalog to their stores and automate orders.</span>
</p>
]]></description><guid isPermaLink="false">6434</guid><pubDate>Mon, 31 Aug 2026 09:59:36 +0000</pubDate></item><item><title>Has anyone seen better engagement from educational recycling content on social media?</title><link>https://www.marketingcheckpoint.com/topic/6411-has-anyone-seen-better-engagement-from-educational-recycling-content-on-social-media/</link><description><![CDATA[<p>
	We're trying out various social media content formats for our scrap metal recycling company and I'm interested in what others have found to be successful.
</p>

<p>
	We've seen at Divine Metal Recycling that sometimes, articles about recycling various metals, or offering some basic recycling tips, generate more interaction than basic announcements about services. I just had to ask myself if there is a general preference for educational posts versus promotion posts, particularly for businesses where the product isn't "visual" i.e. not a photo of a car for a car dealership.
</p>

<p>
	If you are in charge of social media marketing for your local businesses, which types of content have proven themselves to be effective for you? Which of these types of videos creates more reach and engagement: behind-the-scenes, customer stories, educational posts, or community involvement?
</p>

<p>
	I would love to know what works for you and your experiences and what strategies have been successful in the long run.
</p>
]]></description><guid isPermaLink="false">6411</guid><pubDate>Tue, 28 Jul 2026 07:46:52 +0000</pubDate></item><item><title>any success with facebook groups</title><link>https://www.marketingcheckpoint.com/topic/512-any-success-with-facebook-groups/</link><description><![CDATA[<p>Has anyone had much success with facebook groups for finding quality sign ups?</p><p>I find that most of the members of groups are just looking for get rich quick schemes. They are also very quick to lable a program a scam when they don't make money the first day.</p>]]></description><guid isPermaLink="false">512</guid><pubDate>Wed, 25 Jun 2014 23:13:27 +0000</pubDate></item><item><title>Any digital or AI tools for developing and growing Facebook group?</title><link>https://www.marketingcheckpoint.com/topic/4936-any-digital-or-ai-tools-for-developing-and-growing-facebook-group/</link><description><![CDATA[<p>
	Hello everyone,<br />
	<br />
	I want to build and grow my facebook group.<br />
	Any digital or AI tools for developing and growing Facebook group?<br />
	<br />
	Thanks <br />
	<a href="https://5dollarfriday.com/" rel="external nofollow">Avinash</a>
</p>
]]></description><guid isPermaLink="false">4936</guid><pubDate>Sat, 23 Nov 2024 18:43:33 +0000</pubDate></item><item><title>my socialmedia</title><link>https://www.marketingcheckpoint.com/topic/4808-my-socialmedia/</link><description><![CDATA[<p>
	hello guys follow my social <span><img alt=":)" data-emoticon="" src="https://www.marketingcheckpoint.com/uploads/emoticons/default_smile.png" title=":)" /> instagram- akk1one &amp; snapchat- aktivgoat22</span>
</p>
]]></description><guid isPermaLink="false">4808</guid><pubDate>Wed, 28 Aug 2024 11:48:39 +0000</pubDate></item><item><title>youtubers</title><link>https://www.marketingcheckpoint.com/topic/4804-youtubers/</link><description><![CDATA[<p>
	Welcome to GameOver , your go-to channel for all things gaming! Dive into a world of exhilarating adventures, epic battles, and endless excitement as we explore the latest and greatest video games across all platforms. From heart-pounding action games to captivating story-driven experiences, we've got you covered. Join us as we embark on thrilling journeys, uncover hidden gems, and share tips, tricks, and strategies to help you level up your gaming skills. Whether you're a casual player or a hardcore gamer, there's something for everyone here at GameOver. Get ready to press start and embark on an unforgettable gaming odyssey with us. Don't forget to hit that subscribe button and join our community of fellow gaming enthusiasts. Let's play!...
</p>

<p>
	 
</p>
]]></description><guid isPermaLink="false">4804</guid><pubDate>Mon, 26 Aug 2024 18:15:11 +0000</pubDate></item><item><title>What is the best way to increase social media traffic?</title><link>https://www.marketingcheckpoint.com/topic/4394-what-is-the-best-way-to-increase-social-media-traffic/</link><description><![CDATA[<p>How can I maximize the number of people visiting my social media page?</p>]]></description><guid isPermaLink="false">4394</guid><pubDate>Tue, 28 Mar 2023 06:13:44 +0000</pubDate></item><item><title>Do you Tweet?</title><link>https://www.marketingcheckpoint.com/topic/750-do-you-tweet/</link><description><![CDATA[<p><span style="font-size:18px;"><strong>Do you Tweet?</strong></span></p><p> </p><p><span style="font-size:18px;">After signing up on a few <strong>viral mailers</strong> I noticed the statement of "Maximize Your Advertising"</span></p><p><span style="font-size:18px;">Tweet your Affiliate Referral Link. I have done this yet I noticed it only gets one jackpot points</span></p><p> </p><p> </p><p><span style="font-size:18px;">If you tweet, share with me your honest results if you you do get any referrals.</span></p><p> </p><p><span style="font-size:18px;">And does tweeting increase your advertising views?</span></p><p> </p>]]></description><guid isPermaLink="false">750</guid><pubDate>Wed, 08 Jul 2015 19:39:53 +0000</pubDate></item><item><title>What is the Robots' Meta Tag?</title><link>https://www.marketingcheckpoint.com/topic/4443-what-is-the-robots-meta-tag/</link><description><![CDATA[<p>Can Anyone Cleary define this topic, it would be the great help from your side</p>]]></description><guid isPermaLink="false">4443</guid><pubDate>Thu, 06 Jul 2023 18:06:25 +0000</pubDate></item><item><title>How do I improve my social media presence?</title><link>https://www.marketingcheckpoint.com/topic/4102-how-do-i-improve-my-social-media-presence/</link><description><![CDATA[<div>Building a social media community can be a tricky business.</div><br />
<div> </div><br />
<div><strong>1. What’s your goal?</strong></div><br />
<div> </div><br />
<div>This is the first and most important question because it heavily dictates that best route for achieving your goal. Are you trying to increase your business revenue by getting customers to sign up for an online course? Are you trying to get feedback from people who are testing out your software? Are you offering customer support? Finding your real goal in building a social media community will already illuminate the best way to do that.</div><br />
<div> </div><br />
<div><strong>2. Consider your channels.</strong></div><br />
<div> </div><br />
<div>Once you’re aware of what sort of social media community you really want to build, you can start considering your different avenues. Are you going to make a Facebook page? A LinkedIn Group?</div><br />
<div> </div><br />
<div>Considering where your audience spends their social media time will help you really hone in on what will best work for your business and be the best use of your time. A Facebook page might be great for a stay at home mom’s group focused around parenting, whose goal is simply to build a community, share knowledge, and be a source of information. A LinkedIn group might be better for a group where you promote your course about being a solopreneur by offering free downloads and resources specific to that line of work.</div><br />
<div>The reality is that most businesses are strapped for time or money so that may be a good place to start. What do you really have time for? Can you commit an hour a week to scheduling posts or do you have a full-time social media marketer?</div><br />
<div> </div><br />
<div><strong>3. Build, build, and build some more.</strong></div><br />
<div> </div><br />
<div>There are so many ways that you can build a community on social media, but a few pillars to stress heavily in your strategy are:</div><br />
<div> </div><br />
<div>Build a brand persona and identity. I wrote a whole post about this that I’ve linked at the end of this answer, but the reality is that you need to have a strong sense of who you are and the type of people that you want your community to be made up of.</div><br />
<div>What kind of content do those potential community members like to view? Do they like to see infographics? Quick videos with tips relevant to their industry? Behind the scenes pictures of your manufacturing process? Build your community around that kind of content.</div><br />
<div>Encourage sharing both in your community and outside of it. Build trust with your community members until they’d feel comfortable sharing their advocacy for the community outside the realms of your reach.</div><br />
<div>Hope that helps!</div><br />
<div> </div><br />
<div> </div><br />
]]></description><guid isPermaLink="false">4102</guid><pubDate>Sat, 31 Jul 2021 16:37:41 +0000</pubDate></item><item><title>What is social media marketing?</title><link>https://www.marketingcheckpoint.com/topic/4098-what-is-social-media-marketing/</link><description><![CDATA[<div>Social media marketing initially started in the early 70s through emails and online forums but has grown into the empire that we know of today. Almost hundreds, if not thousands, of social media sites are becoming platforms for not only individuals but for companies as well. Specifically for online businesses, social media marketing is one of the leading sources to increased brand engagement from customers, an increase in sales, and improving customer communications.</div><br />
<div> </div><br />
<div>Now that you know the meaning and influence of social media marketing, the big question is how to use it effectively. Especially if you’re thinking of starting an independent business, using these social media sites is an easy and free way to grow your audience. Listed are a couple of questions to ask yourself before creating you online platform:</div><br />
<div> </div><br />
<div><strong>What are you hoping to achieve through social media marketing?</strong></div><br />
<div> </div><br />
<div>Whether it be to gain recognition or to simply sell a product, every post you make should have some sort of common goal to follow. This action could be as simple as using the same phrase or slogan on every post or video or directing your viewer’s attention to your website or product. From there, you’ll be able to convey your goals to your audience in an organized manner.</div><br />
]]></description><guid isPermaLink="false">4098</guid><pubDate>Sat, 31 Jul 2021 16:30:26 +0000</pubDate></item><item><title>What are some social media management tools?</title><link>https://www.marketingcheckpoint.com/topic/4105-what-are-some-social-media-management-tools/</link><description><![CDATA[<div>I personally use Sprout Social because they have every feature I need, plus they have online courses and webinars for users and much more. However, there are many other tools available for social media managers.</div><br />
<div> </div><br />
<div>Here is a list of the 10 most famous tools:</div><br />
<div> </div><br />
<div>1.Hootsuite - is an easy-to-use social media manager. Users are given access to a single dashboard with the most popular social media platforms like LinkedIn, Twitter, and Facebook. You can manage and schedule your posts, receive important updates, follow people, share posts, and more. Hootsuite helps you reach all your social feeds at the same time, regardless of your location.</div><br />
<div> </div><br />
<div>2. Buffer- Just like Hootsuite, it supports Facebook, Twitter, LinkedIn, and even Instagram, a platform that has proved tricky to integrate in the past. Buffer’s dashboard differs from Hootsuite in that it shows only the timeline of your posts, without facilitating further interaction with the above platforms.</div><br />
<div> </div><br />
<div>3. Sprout social- This tool basically combines various social media equipment into one platform from social media scheduling to monitoring to reporting etc.</div><br />
<div> </div><br />
<div>4. Agora Pulse- This is an all in one social media platform with responding, scheduling, and reporting facets, etc.</div><br />
<div> </div><br />
<div>5. Sendible- This is one of the pleasant social media structures which is constructed in particular for unique corporations with countless clients. This device will permit you to customize your dashboard in accordance with your branding for attracting new clients.</div><br />
<div> </div><br />
<div>6. Clincher- This tool will enable you to manage your page’s agenda and public posts and reply to social messages and analyze your social media platform.</div><br />
<div> </div><br />
<div>7. Social pilot- Social media pilot is a kind of tool that automates the administration of social media, making it an easy dashboard.</div><br />
<div> </div><br />
<div>8. Mavsocial- This is the social media administration device with a focal point on visible content material and this can additionally control your Facebook commercials as well.</div><br />
<div> </div><br />
<div>9. Post planner- With Post planner, you can format the publishing calendar, locate content, and submit constantly.</div><br />
<div> </div><br />
<div>10. CoSchedule is a complex system that manages team tasks and projects and offers social media management tool as well. Like the previous tools, CoSchedule’s platform enables users to create a timely content map. As a bonus, you can build a holistic social campaign for your brand using their tools.</div><br />
<div> </div><br />
<div>I suggest you take free trials of the tools, try them out one by one and then you can decide which tool suits your needs best.</div><br />
]]></description><guid isPermaLink="false">4105</guid><pubDate>Sat, 31 Jul 2021 16:40:02 +0000</pubDate></item><item><title>What's your best social media marketing tip?</title><link>https://www.marketingcheckpoint.com/topic/4103-whats-your-best-social-media-marketing-tip/</link><description><![CDATA[<div>The best would be The Upfront Value.</div><br />
<div> </div><br />
<div>No matter, what platform you are using, the upfront value will sure attract and hook your audience, no matter if they’re cold, warm, or hot.</div><br />
<div> </div><br />
<div>But before providing this value, make sure to :</div><br />
<div> </div><br />
<div>Conduct your prior research. You can’t target well when you don’t have clarity of what your audience expects from you. Listen and find out their biggest pain points and as well as their complete persona and buying behaviour. You can even provide upfront value to make sure your customers participate in providing you this data. This information is also useful for you to further develop content and product. Go for data!</div><br />
<div>If you can’t provide a whole-hearted upfront value, it is best to just leave it. Since it is a common strategy nowadays to hook cold leads up, people tend to be more and more skeptical about it. I’ve seen much half-hearted value that often scams its leads. This is a huge no-no as it will affect your Brand image on social media. Always strive the best for your customers. On the other hand, if you can provide a great upfront value, people will be less skeptical about your paid commodities. “If they can provide this value for free, imagine how much value that their paid service/products will bring”.</div><br />
<div>Constantly updating your offer. An outdated lead magnet will turn potential customers off. What works today, may not work tomorrow. It will also limit your reach towards existing customers. If you constantly have new things to share, people will be paying more attention to your Brand. Eventually, you will have a stronger bond with your customers.</div><br />
]]></description><guid isPermaLink="false">4103</guid><pubDate>Sat, 31 Jul 2021 16:38:22 +0000</pubDate></item><item><title>Forums were the first social media sites that I used</title><link>https://www.marketingcheckpoint.com/topic/4213-forums-were-the-first-social-media-sites-that-i-used/</link><description><![CDATA[<p>Hi MC Members and Guests,</p><p> </p><p>Tommie Kirkland (Captkirk) here...</p><p> </p><p>Forums were the first and only social media sites that I used 20+ years ago.</p><p> </p><p><strong>I like forums for the following reasons:</strong></p><p> </p><p>- You can list links in your sig file</p><p>- You can list banners in your sig file</p><p>- Members can check out your forum profile</p><p>- Etc...</p><p> </p><p>By being an active members in the forum members will see your sig file and if they're interested in what you're promoting they can check it out.</p><p> </p><p>To me, the sig file is a passive way to advertise while you're being active in the forum and giving no thoughts of your sig file. </p><p> </p><p>In a way, the sig file is like a business for fellow members and guest to see.</p><p> </p><p><strong>Tip:</strong> Add a sig file so that other members can see what you're promoting while you're active in the forum..</p>]]></description><guid isPermaLink="false">4213</guid><pubDate>Fri, 04 Mar 2022 17:12:22 +0000</pubDate></item><item><title>What are the benefits of social media marketing?</title><link>https://www.marketingcheckpoint.com/topic/4106-what-are-the-benefits-of-social-media-marketing/</link><description><![CDATA[<div>1. Increased brand awareness</div><br />
<div> </div><br />
<div>Social media is one of the most profitable digital marketing methods that syndicate content and increase your company's visibility. Implementing a social media strategy will significantly increase your brand awareness as it will appeal to a large audience of consumers. First, create social media profiles for your company and start interacting with others. Let employees, business partners, and sponsors "like" and "share" your page. Simply interacting with your content increases brand awareness and strengthens your reputation as a company.</div><br />
<div> </div><br />
<div>2. More incoming traffic</div><br />
<div> </div><br />
<div>Without marketing your company on social media, your incoming data traffic is limited to your regular customers. People who are familiar with your brand are likely to search for the same keywords that you’ve already rated. Without using social media as part of your marketing strategy, it will be much harder for you to reach someone outside of your loyal customer base. Every social media profile you add to your marketing mix is ​​a gateway to your website, and any content you publish is another way to attract a new customer. Social media is a melting pot of different types of people with different backgrounds and behaviors. Different people have different needs and ways of thinking. By syndicating your content on as many platforms as possible, these people can reach your company organically.</div><br />
<div> </div><br />
<div>3. Improved search engine rankings</div><br />
<div> </div><br />
<div>While posting on social media can drive traffic to your website, further efforts are required to achieve significant success. Search engine optimization is very important in order to achieve higher page rankings and access to your company website. Although social media doesn't directly increase search engine rankings, social media examiners indicate that more than 58% of marketers who have used social media for a year or more still see a higher search engine ranking. Being able to top your keywords will revolutionize your traffic and continue to generate positive results for your business.</div><br />
<div> </div><br />
<div>4. higher conversion rates</div><br />
<div> </div><br />
<div>With increasing visibility, your company gets more conversion opportunities. Every blog post, picture, video, or comment can direct viewers to your company website and increase traffic. Social media marketing enables your company to make a positive impression through a humanizing factor. When brands are interactive, sharing content, commenting on articles, and posting on social media, it embodies a brand. People prefer to do business with other people rather than companies. Over 51% of marketers said the time it took to build relationships with consumers had a positive impact on sales. The more you impress a visitor, the more likely they are to think about your company when there is a need for your products or services.</div><br />
<div> </div><br />
<div>5. Improve brand loyalty</div><br />
<div> </div><br />
<div>One of the main goals of almost all companies is to develop a loyal customer base. Since customer satisfaction and brand loyalty usually go hand in hand, it is important to get in touch with consumers on a regular basis and build a bond with them. Social media is not limited to the presentation of your brand's products and advertising campaigns. Customers see these platforms as a service channel through which they can communicate directly with the company.</div><br />
]]></description><guid isPermaLink="false">4106</guid><pubDate>Sat, 31 Jul 2021 16:40:39 +0000</pubDate></item><item><title>How would you measure the ROI in social media?</title><link>https://www.marketingcheckpoint.com/topic/4104-how-would-you-measure-the-roi-in-social-media/</link><description><![CDATA[<div>Things You’ll Need:</div><br />
<div> </div><br />
<div>Google Analytics</div><br />
<div>PixelTrakk (or equivalent)</div><br />
<div>Spreadsheet</div><br />
<div> </div><br />
<div>Collecting The Data</div><br />
<div> </div><br />
<div>First make sure that there is Google Analytics code on every page of your site.</div><br />
<div>Now, what I want you to do is get familiar with the Google URL Builder. Using this free tool you will be able to generate links to your pages that are tagged up.</div><br />
<div> </div><br />
<div>Your Google Analytics code will recognize these tags in your link and tell you in depth information about these visitors inside your dashboard.</div><br />
<div> </div><br />
<div>Before you start posting away there are a few more steps.</div><br />
<div> </div><br />
<div>Next you are going to set up goals in your Google Analytics account. If you don’t know how, pay someone on Fiverr, it’s a 5 minute job for someone who knows their way around.</div><br />
<div> </div><br />
<div>Login to PixelTrakk (or equivalent), create a quick campaign. Use that link with the tags from Google URL builder as your destination URL, enter a value of the sale, and click continue.</div><br />
<div> </div><br />
<div>Then, place your PixelTrakk tracking code on your conversion success page. For example, the download page after someone buys your product or shipping confirmation page.</div><br />
<div> </div><br />
<div>You now have a tracking link that will track the visitor through your funnel and track the revenue generated</div><br />
<div> </div><br />
<div>Analyzing The Data</div><br />
<div> </div><br />
<div>Take that spreadsheet I told you to have and create the following columns…</div><br />
<div> </div><br />
<div>New Fans</div><br />
<div>Clicks</div><br />
<div>Transactions</div><br />
<div>Costs</div><br />
<div>Revenue</div><br />
<div>Value Per Fan</div><br />
<div>ROI</div><br />
<div> </div><br />
<div>Each row of this spreadsheet should represent a new month. As you go about your month posting to your Facebook fan page or Twitter or wherever, keep making and using these tracking links like I explained above for whenever you link to your site.</div><br />
<div> </div><br />
<div>Once a month log into your Google Analytics, Facebook fan page insights, and PixelTrakk accounts. Fill out the numbers for new fans, clicks, transactions (actions), costs, and revenue. Don’t forget to factor in the wages of whoever is managing your fan page for your costs.</div><br />
<div> </div><br />
<div>Divide the revenue number by the new fans number. This gives you your value per fan.</div><br />
<div> </div><br />
<div>Finally, divide “revenue minus cost” by “cost” and multiply by 100.</div><br />
<div> </div><br />
<div>Slap a little % sign on the back of it and you have your ROI.</div><br />
<div> </div><br />
<div>Update this spreadsheet every month and you’ll be able to see whether your efforts are growing your ROI or decreasing it.</div><br />
]]></description><guid isPermaLink="false">4104</guid><pubDate>Sat, 31 Jul 2021 16:39:19 +0000</pubDate></item><item><title>How can you make money on social media?</title><link>https://www.marketingcheckpoint.com/topic/4101-how-can-you-make-money-on-social-media/</link><description><![CDATA[<div>Making money out of the social media is a creative job which is often ignored. However, this is a reality these days that Twitterati, Instagrammer, SM Manager and similar such terms are not just attributes but a profession as well.</div><div> </div><div>After making a fair amount online and from almost every social media, I am glad quora system has referred this question to me!</div><div> </div><div>See the earnings from social media in two ways:</div><div> </div><div>1) Cash</div><div> </div><div>2) Kind or favour returning</div><div><div> </div><div><strong>Let us discuss the conventional method first of all and exchange it for the cash.</strong></div><div> </div><div>i) Social Media Manager</div><div> </div><div>If you are apparently 'wasting' time on the social media, it is the time you need to act smart and do not fo it for free. With no dearth of the startups and companies trying to make a mark on the social media sites, the demand of the SMM is quite high. You will be required to manage different social accounts be it facebook, twitter, Pinterest, Snapchat, Reddit to name few and oh! Even Quora.</div><div> </div><div>ii) Personalised accounts</div><div> </div><div>In this world of the marketing, the need of the influencers has registered a remarkable growth in the industry. You are just needed to put up a post appreciating brand x on your social media accounts and bling! You have a message of credit from your bank! GETIT GETIT?</div><div> </div><div>However, for this approach, you need to have enough number of the followers/friends/subscribers online.</div><div> </div><div>iii) Sell your products on social media</div><div> </div><div>Do you own a website or deal in online business? Are you looking to increase the traffic or the sale of same and want to do it without profit sharing? Welcome to Social Media! Create your audience and sell your products!</div><div> </div><div>iv) Refer and Earn</div><div> </div><div>Are you not having a fair online base and working on it yet want to earn? That is where Social Media can help you earn. Companies like Amazon and Google are anxiously waiting for you to join the refer and earn programs run by them!</div><div> </div><div>v) Youtube</div><div> </div><div>Create some unique content and post them in your videos on youtube. Enough said!</div><div> </div><div>vi) Like, Share, Comment, Tweet, Retweet</div><div> </div><div>Uh, what? Is it true? Yes! There are agencies which want you to register just to like, share, comment, tweet, retweet and similar jobs in exchange of money. Interesting, no? Trust me, it pays you huge!!!</div><div> </div><div>You think you lack the act of kindness? No worries, you can earn in kind anyway!</div><div> </div><div>i) Influencer</div><div> </div><div>Same thing but this time, you get the perks and not money. Hey! It is same, no? Say, a few days back I had the best stay at a resort in Lonavala for a night and it was all just because I promised to promote them on my social media if I had a nice experience.</div><div> </div><div>ii) Link affiliation</div><div> </div><div>You promote someone, they promote, it is all resource sharing business, you see?</div><div> </div><div>These are few things that can help you make money. However, the entire game is of numbers, your skill, creativity and time. If you are okay giving time and have a little of skill and creativity, the social media wants you.</div><div> </div></div><p> </p>]]></description><guid isPermaLink="false">4101</guid><pubDate>Sat, 31 Jul 2021 16:36:32 +0000</pubDate></item><item><title>What are the best strategies for social media marketing?</title><link>https://www.marketingcheckpoint.com/topic/4100-what-are-the-best-strategies-for-social-media-marketing/</link><description><![CDATA[<div>There are 4 P’s of marketing which are the key factors that are involved in the marketing of goods and services. They are the Products, Price, Place, and Promotion.</div><br />
<div> </div><br />
<div>Social Media is a huge platform to engage audiences as they spend most of their time on social media by scrolling. Using social media strategies you can create awareness among customers and increase business reach. Promoting on social media will drive good results.</div><br />
<div> </div><br />
<div>One of the most effective marketing tools in your arsenal is social networking. Currently, 90 percent of young adults use social media to connect with companies, and this figure is only expected to rise.</div><br />
<div> </div><br />
<div>To help, check out this guide:</div><br />
<div> </div><br />
<div>Building a character for an Audience- The core of effective social media marketing is about speaking to a specific audience with your social posts. And unless you have an intuitive idea of who your target audience really is, you’ll need to create audience personas.</div><br />
<div>The most important social media platforms for today's children and adult is Instagram, Facebook, Snapchat, Pinterest, Twitter</div><br />
<div> </div><br />
<div>Goal-setting and objective- Once you've got a good idea of who your audience is, you’ll then need to identify key goals for your social media marketing efforts. What do you actually hope to achieve with your strategy?</div><br />
<div>Without goals and associated metrics, you won’t be able to measure ROI and determine if your efforts are actually effective.</div><br />
<div> </div><br />
<div>Budgeting- With your goals set, next, you need to determine how much money you can allocate to your social media marketing strategy.</div><br />
<div>Resourcing/team building- shows that while actually developing a social media strategy is more difficult for small businesses, enterprise companies also face significant challenges in securing enough internal resources to make it happen.</div><br />
<div>Research- Once you know who’s going to run your campaigns, and what tools they’ll use to create it all, it’s time to research:</div><br />
<div>Your campaign content (What resonates with your audience?)</div><br />
<div>Your posting strategy</div><br />
<div>Your social media campaigns will likely involve using a combination of your own native content and sharing the content of others.</div><br />
<div> </div><br />
<div>Producing Content- Your social media strategy will require a mix of content to be successful, so you'll need to develop a process to create this content, and maximize its worth.</div><br />
<div>These are some strategies that will help you grow your business on social media platforms but social media is mainly used for branding. Using social media platforms you will get 85% of branding. You can’t get more sales.</div><br />
]]></description><guid isPermaLink="false">4100</guid><pubDate>Sat, 31 Jul 2021 16:35:01 +0000</pubDate></item><item><title>Can social media marketing really help my business?</title><link>https://www.marketingcheckpoint.com/topic/4099-can-social-media-marketing-really-help-my-business/</link><description><![CDATA[<p><strong>1. Social media helps get the word out and generates brand awareness</strong></p><p> </p><p style="font-size:medium;color:rgb(51,51,51);font-family:Poppins, sans-serif;">First and foremost — social media does, in fact, help get the word out about your business.</p><p style="font-size:medium;color:rgb(51,51,51);font-family:Poppins, sans-serif;">But even more important than the exposure, it provides you with the opportunity to grow relationships with your target audience. Your fans, followers, and connections are people who know your organization, have likely done business with you in the past, and  <span>will be most likely to tell their friends about you.</span></p><p style="font-size:medium;color:rgb(51,51,51);font-family:Poppins, sans-serif;"> </p><p><strong>2. Social media is popular — really, really, popular</strong></p><p> </p><p style="font-size:medium;color:rgb(51,51,51);font-family:Poppins, sans-serif;">You don’t need to be a dedicated reader of tech blogs or an expert in online marketing to know that social media is really popular among consumers.</p><p style="font-size:medium;color:rgb(51,51,51);font-family:Poppins, sans-serif;">According to the Pew Research Center, <span>69 percent </span><span>of American adults use social networks</span>, which means that social media will touch nearly every customer that walks through your door.</p><p style="font-size:medium;color:rgb(51,51,51);font-family:Poppins, sans-serif;">For most small businesses, <span>Facebook</span> — which has <span>2.32 billion monthly active users</span> — is the jumping-off point for getting started with social media marketing.</p><p style="font-size:medium;color:rgb(51,51,51);font-family:Poppins, sans-serif;">With its extensive reach and dynamic functionality, there are very few businesses that couldn’t benefit from having a presence on Facebook. And starting there will make it easier when you want to try something new.</p><p> </p><p><strong>3. Social media is cost-effective</strong></p><p> </p><p style="font-size:medium;color:rgb(51,51,51);font-family:Poppins, sans-serif;">As more social networks add algorithms that filter what users see in their news feeds, your organic content may get lost in the shuffle. Take advantage of the low-cost advertising features offered by the social networks to promote your content and special offers.</p><p style="font-size:medium;color:rgb(51,51,51);font-family:Poppins, sans-serif;">Most <span>social media advertising</span> is cheaper than traditional advertising, so you don’t have to spend a lot of money to reach more people, increase your audience, and grow your business.</p><p style="font-size:medium;color:rgb(51,51,51);font-family:Poppins, sans-serif;"> </p><p><strong>4. Social media reaches all ages and demographics</strong></p><p> </p><p style="font-size:medium;color:rgb(51,51,51);font-family:Poppins, sans-serif;">Social media defies age barriers. A <span>Pew Research Center study</span> found that 69 percent of US adults are using social networks.</p><p style="font-size:medium;color:rgb(51,51,51);font-family:Poppins, sans-serif;">While the majority of that percentage are aged 18-29, a substantial amount is attributed to other ages that use social media as well, including 34% of Americans 65 and older. So, no matter how young or old your target audience may be, chances are most of them are already logging on and waiting for you to get started.</p><p style="font-size:medium;color:rgb(51,51,51);font-family:Poppins, sans-serif;"> </p><p><strong>5. Social media encourages two-way communication</strong></p><p> </p><p style="font-size:medium;color:rgb(51,51,51);font-family:Poppins, sans-serif;">Social media gives you the power to learn more about your audience, their interests, and collect feedback.</p><p style="font-size:medium;color:rgb(51,51,51);font-family:Poppins, sans-serif;">Ask your customers to share their thoughts, questions, and ideas to get to know them better. You can respond just as fast, without having to pick up the phone or worry the customer isn’t seeing your response.</p>]]></description><guid isPermaLink="false">4099</guid><pubDate>Sat, 31 Jul 2021 16:33:26 +0000</pubDate></item><item><title>Pinterest</title><link>https://www.marketingcheckpoint.com/topic/394-pinterest/</link><description><![CDATA[<p>What would be the best way to advertise or market on Pinterest.? I used Pinterest as a social network.</p>]]></description><guid isPermaLink="false">394</guid><pubDate>Fri, 14 Feb 2014 23:28:48 +0000</pubDate></item><item><title>What business social networks work for you?</title><link>https://www.marketingcheckpoint.com/topic/3692-what-business-social-networks-work-for-you/</link><description><![CDATA[<p>Hello, I would like to try out some business social networks like IBOToolbox and APSense,</p><p>are they working for your business and are you getting traffic that converts?</p><p> </p><p>Or you can name some more networks.</p><p> </p><p>Thanks!</p>]]></description><guid isPermaLink="false">3692</guid><pubDate>Tue, 21 Jan 2020 07:37:05 +0000</pubDate></item><item><title>Facebook Groups - Do You Have a Large Group?</title><link>https://www.marketingcheckpoint.com/topic/2047-facebook-groups-do-you-have-a-large-group/</link><description><![CDATA[<p>I have several FB groups, most of which I started years ago. Every week I have to go and delete porn posts and add new members. My biggest has grown to over 17,000 members organically. <br />Is there anything I can do with this group, as the admin, apart from pinning a post to the top, changing the main pic and posting there myself?</p>]]></description><guid isPermaLink="false">2047</guid><pubDate>Sat, 11 Mar 2017 01:07:26 +0000</pubDate></item><item><title>Have anybody got paid by Facebook for writing?</title><link>https://www.marketingcheckpoint.com/topic/4024-have-anybody-got-paid-by-facebook-for-writing/</link><description><![CDATA[<p>Have anybody got paid by Facebook for writing? </p>]]></description><guid isPermaLink="false">4024</guid><pubDate>Tue, 06 Apr 2021 16:21:48 +0000</pubDate></item></channel></rss>
