As a owner now of a viral mailer , I now know and understand both sides of marketing on safelists. As in being a member and being a owner.. I now understand the viral mailing system and there is a lot that can be improved. I believe and sincerely wish all owners would clean their list.. If you say you have 2500 members and only 1-5 are opening something needs done.. It seems like some owners not all are really active at first once them launch then a month or 2 down the road their is no more promotion, meaning no more new members.. then the mailer just slowly dies off.. A good percentage I have found just don't choose to be active.. and this is everywhere .. If the owners would get the inactives out of their mailers the ctr would be much better.. is it that the total subscribed members is what impresses people ,well it doesn't impress me as it usually isn't so.. Numbers are so deceiving when a good percentage isn't even using the mailer regularly.. My mailer member count will never be as high as others, my mailer list is cleaned daily for inactives.. I know how hard and how much time it takes to earn credits.. cause I do it everyday still as a owner.. Members deserve a active list.. Not to be sending to members inboxes that haven't logged in for some time, or never logged in.. thanks for listening, Diane