Kenny Kolijn

Good advice. If you start with how you can help them succeed or fix a problem, without pitching them a product, you can go a long way.

That's definitely true Luis. You know, in Empower Network the basic product is still the viral blogging system that people can get, and the training that is offered to help people earn and get the right mindset to grow any business online and be successful. It's important to know your product, to use it and if you're really convinced it has value (and is worth buying) and take some time to write down your experience and share it with others, people will join over time. I do understand that people might quit because they don't manage to get their first paid signup (yet), and it's often because they expect too much or because they still have a lot of things to learn about internet marketing (and don't have the patience to learn). Some network companies provide really good training and help you step by step to learn more about the product and the skills needed to become successful promoting it. The quality of prospects also depends on what kind of message you send them, or what kind of claim/promise you make to get them to opt-in or get started. Sometimes people start with the expectation to earn while they sleep without having to do much, and much has to do with the information they were given. When they realize it's not that easy at all, they either quit or they make the decision to invest more time (and money) in learning.

What tips do you have for internet marketers who want to build a strong relationship with their email subscribers? To start the discussion, here are a few things that cross my mind: Deliver what you promise To have long-term success, you need to deliver what you promised. Sounds simple? Yes, but from experience I know that there are plenty of list builders out there who promise X and deliver Y. Or they lure you into subscribing with false promises or bold claims, only to bombard you with offer after offer later on. Don't make this mistake, you only have one chance to make that good first impression and build that initial trust. If you promised to send subscribers a report and provide a 10 week email course, make sure you deliver. It's important to gain that initial trust. If you start by breaking your word, what will happen to your credibility? Remember, people have expectations when they opt-in to your list. Try to deliver more than what you promised. Know your subscribers You have to know what your subscribers are looking for. Make a profile of your "average" subscriber and take time to make a list of what you think they need. Provide what they're looking for. Once you have a good amount of subscribers who received your messages, you could even ask them directly what content they appreciated the most and what they would like to learn more about. This can help you to fine-tune your email campaign. Promote High Quality Products You're building a list to make money while helping others? Cool! Promoting products is an essential part, but pick them with care. Selecting high quality, relevant products will help you big time. I personally don't promote low-quality products or products that I haven't tried myself. Your subscribers might hold you responsible if "recommended" products don't deliver. Dare to be different Okay, you can provide information and offers in many different ways, but why not show your creative side and be a little different? Give your messages a personal touch, show your subscribers your personality and tell them something more about yourself. Chances are you have quite a few things in common with your subscribers. I'm convinced that building strong relationships is an important first step in building a decent income online. You can work on it through your email campaigns, but also by presenting yourself online and in the interactions you have daily with other internet marketers. What tips do you have to build a relationship with people once they are subscribed to your list? Did you learn from mistakes you made? What problems do you experience?

I'm currently using Aweber, Traffic Wave and Pure Leverage. Just looking at the autoresponder part, I like Aweber the most because of the deliverability, features and advanced reports/statistics, and how easy it is to create good looking forms without having to know anything about CSS etc. Pure Leverage with all the extra tools and big compensation plan is a good pick too. I use Traffic-Wave for my site Banner Ads That Pay. Actually I'm more than satisfied with all the autoresponders I'm currently using and have learned a lot by using multiple over time I've used Get Response for a short time to help someone set up his list, form, follow-up messages etc. and it's pretty damn good I hear a lot of good things about it.

I usually surf Traffic Exchanges in groups of 8 to 10. I divide them in groups with a more or less equal timer, so that I can surf them fast. And rotate the groups of exchanges, although I have some that I surf almost every day. All that matters to me is earning credits and spending those credits so that I get the most opt-ins and signups. That being said, I spend much more time viewing and sending emails, works best for me, but I also have my sites in rotation at a boat load of traffic exchanges (usually upgraded to save time).

Hi Allen, I'm a bit confused too What banner code did they give you? On traffic exchanges, you enter something like this as the 'Banner Image': http://www.somedomain.com/Banner1.jpg And the target should be the affiliate URL that you want people to see after clicking on your banner.

They are a core part of my advertising, I'm getting great results with mailers. I use around 20-25 mailers every day.

Hi Uwe, there are definitely more and more mailers coming, but I don't think there's saturation yet. People will join as much mailers as they can manage and keep trying new ones to expand their reach. For me, the amount of members isn't the most important factor to decide whether or not to promote a particular site. Bigger isn't always better. I prefer sites where members are encouraged to be active with some sort of activity rewards or loyalty bonuses. I also think that some upgrade formulas can be counterproductive in the long run, especially if too many members get a boatload of free credits and don't really "need" to read a single email. Getting fresh new members on a site regularly, if possible every single day, is also important. I love mailers and constantly test new ones and track my results. This year has definitely been an interesting year so far