i collect first name, at the least with the email address so i can personalize the email.
but it's not required field.
some people still wants to remain anonymous at least i have another field to get the username.
well i like leaving my username and email.
Most marketers now are advising to NOT use the name field to collect when trying to get someone to join your list, because the more fields you have someone to fill out the lower the conversions will be. This means to get the highest conversions on your form is to ONLY use the email field.
Do you like to know the names of the people on your list, or are you just collecting the email?
Do you feel most people have figured it out that if they see their name in an email that it was automatically put there and it's not really personal?