I was checking my inbox the other day and came across a new product by a prolific creator - who I've got nothing against, per se - but the pitch and the product seemed so contradictory I couldn't help but chuckle.
The gist of the whole thing was how it was much easier to make money by giving stuff away for free. Nothing wrong with that but after a long sales page talking about how the creator of this course uses this technique all the time, loves it, makes a lot of money with it and will teach his customers all about this 'free gift' marketing method, I couldn't help but smile when I got to the bottom of the salesletter and saw a simple 'Buy Now' button and a price.
Am I the only one reluctant to buy a course about a marketing method so 'awesome' that the author isn't even using said method to sell his own course!?